When designing a Brazil business card size, it is essential to follow the official standards used in Brazil to ensure print success and professionalism. The most common Brazil business card size is 90 mm × 50 mm, which aligns with the ISO 7810 identification card standard commonly adopted by many Brazilian printing shops. Using this Brazil business card size will help avoid trimming issues, margin loss, or distortion during production.
What Is the Official Brazil Business Card Size?
In Brazil, the standard business card size is 90 mm wide and 50 mm high. This dimension corresponds to approximately 3.54 × 1.97 inches. Printers expect this Brazilian business card size when preparing layouts, folding marks, or setting up bleed areas. By maintaining 90 mm × 50 mm, your cards will fit perfectly into standard wallets, card holders, and business card pockets across Brazil.
Some high-end or international companies may use alternative dimensions, such as 85 mm × 55 mm (close to the European credit-card style), or 88 mm × 53 mm, but these are less common. If you choose an alternative format, confirm with the print shop. The standard Brazil business card size remains 90 mm × 50 mm unless otherwise agreed.
Bleed, Margins, and Safe Zone
For the Brazil business card size of 90 mm × 50 mm, designers should add a bleed of 3 mm on all sides. This means your design file should be 96 mm × 56 mm total (including bleed). The safe zone—where important text and logos should be placed—is typically 5 mm in from the edge, meaning no essential elements should approach closer than 5 mm to the edge of the 90 mm × 50 mm area. Using these guidelines ensures that trimming does not cut off important content when producing a Brazilian business card size.
Paper and Finish Recommendations
When printing a Brazil business card size, paper weight of 300–350 g/m² is standard for higher quality cards. For everyday use, 250 g/m² cardstock is acceptable. Common finishes include matte, gloss, silk, or soft touch. If you use special finishes like spot UV or foil stamping, ensure you inform the printer during setup so they can align finishing dies with the layout for the Brazilian business card size.
Digital Requirements
Your digital files for a Brazil business card size must be at 300 DPI (dots per inch) to ensure high resolution. File formats such as PDF, TIFF, or high-resolution JPEG/PNG are acceptable, but PDF with embedded fonts and color profiles is preferred. Use CMYK color mode, since printers work with ink-based printing; RGB may cause color shifts if not converted properly. Including crop marks for the Brazilian business card size helps the printer properly trim the finished cards.
Variations and Special Cases
While the standard 90 mm × 50 mm is most common, there are situations when a different Brazilian business card size might be used. For example:
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Square or mini cards: Some designers choose square cards, like 65 mm × 65 mm, for a creative effect.
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Folded or double cards: If double-sided or folded designs are required, you may need to adjust the layout to accommodate fold lines within the Brazilian business card size context.
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Rounded corners: Using rounded corners adds luxury but requires precise die cuts; layout should include extra margin.
However, if you want your cards to be durable and compatible with standard business card wallets and cases in Brazil, stick with the standard Brazil business card size of 90 mm × 50 mm.
Why the Brazil Business Card Size Matters
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Consistency across businesses: Many Brazilian companies and vendors expect business cards to follow that standard size. Deviating can make filing, storing, and exchanging more awkward.
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Print cost efficiency: Printers often set up printing machines and dies around the 90 mm × 50 mm size; using it saves on custom setup costs.
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Professional appearance: Cards that align with familiar dimensions appear more polished and trustworthy. A correctly sized card—meeting standard Brazilian business card size—indicates attention to detail.
Tips Before Sending to Printer
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Confirm dimensions with your printer: Some printers insist on including the bleed or safe area; verify exactly whether they expect the final artwork at 90 mm × 50 mm or with bleed included.
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Proofread carefully: Text, fonts, logos, and alignment within the Brazilian business card size layout must be correct before printing full runs.
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Test a sample: Before mass printing, ask for a prototype or sample to check the card’s physical size, feel, and color under regular lighting.
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Check edges: If trimming is done manually, slight deviations can happen. Avoid putting borders or critical elements too close to the edge in your Brazilian business card size design.
Common Mistakes to Avoid
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Designing without bleed, which causes white edges after trimming.
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Using RGB color mode instead of CMYK results in unexpected color shifts.
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Placing logos or text too close to the edge risks being cut off.
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Sending low-resolution images below 300 DPI.
Conclusion
Understanding the standard brazil business card size—90 mm × 50 mm—is crucial for producing clean, professional cards in Brazil. By designing with proper bleed, safe zones, paper weight, color mode, and confirming with your printer, you will ensure high-quality results. Stick to this standard unless you have a compelling reason to deviate, and always double-check details before production.
FAQs:
1. What is the standard Brazil business card size?
The standard Brazil business card size is 90 mm × 50 mm, which equals about 3.54 × 1.97 inches.
2. Can I use a different business card size in Brazil?
Yes, but it’s best to stick with 90 × 50 mm for compatibility with Brazilian card holders and printers.
3. What bleed should I add for printing a Brazil business card size?
Add a 3 mm bleed on all sides, making your design file 96 mm × 56 mm total.
4. What paper thickness is best for Brazil business cards?
A 300–350 g/m² cardstock is ideal for premium cards, while 250 g/m² works for standard prints.
5. Which file format should I use for printing?
Use PDF with embedded fonts in CMYK color mode at 300 DPI for the best print quality.